Peter the Great Museum of Anthropology and Ethnography, Russian Academy of Sciences, Saint-Petersburg, Russian Federation, alyunina.y@mail.ru
ABSTRACT
Introduction: the concept of Russia’s current linguistic and cultural policy supports the use of cinema, television, and radio to support and popularize the country’s linguistic and cultural diversity.
Objective: to analyze and describe audiovisual and gaming projects in terms of their potential to be used as tools for popularizing the languages and cultures of the peoples of Russia.
Research materials: fiction films featuring the languages of the peoples of Russia; video games and board games that appeal to the country’s linguistic and cultural landscape and its folklore and mythological base; radio projects designed to popularize the languages and
cultures of the peoples of Russia.
Results and novelty of the research: for the first time, audiovisual and gaming products based on the languages and folklore of the peoples of Russia are described. The study found that video games are the most effective tool for popularizing Russia’s linguistic and cultural
landscape among foreign audiences; films are seen as a mechanism for maintaining the vitality of language and a means of realizing its aesthetic function; board games are used primarily as a tool for solving domestic educational, cultural, and communicative problems; radio
projects are the most universal and widely accessible mechanism for popularizing the languages and cultures of the peoples of Russia among domestic and foreign audiences.
Key words: visual ethnography, cyber ethnography, videogames, board games, revitalization, ethnic project
Acknowledgments: the research was supported by the Russian Science Foundation as a part of the project № 23-78-10079 (https://rscf.ru/project/23-78-10079/).
For citation: Alyunina Yu. M. See. Hear. Feel. Languages and cultures of the peoples of Russia in audiovisual and gaming projects // Vestnik ugrovedenia = Bulletin of Ugric Studies. 2026; 16 (1/64): 155–165.